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Communications & Marketing

Promoting DKG’s “Magic Carpet Ride”

Promoting Delta Kappa Gamma is a grassroots effort. If the Society is to thrive
in the coming years, members need to begin sharing the stories of the impact
DKG has had on their professional and personal lives. Here, the International
Communications and Marketing Committee offers one vision of DKG membership

as a “magic carpet ride.”

Think of the movie Aladdin and the lyrics to the song “Magic Carpet Ride” (Menken & Rice, 1992). I
can show you the world, shining, shimmering, splendid. Delta Kappa Gamma is a magic carpet ride and
journey for a lifetime. Members of our Society have numerous opportunities to meet amazing women from
all over the world who share our passion for making a difference, experiencing new cultures, and striving
for educational excellence. The DKG world opens up when members look within and beyond their local
chapters. I can open your eyes. Delta Kappa Gamma is in 17 countries and boasts a membership of more
than 53,000 women. Every woman in the organization is a unique individual with something inspiring to
share with her fellow members. Over the course of a journey in DKG, many of these have women become
lifelong friends. These connections enable members to communicate and collaborate for the good of the
Society. Look within and beyond to take you wonder by wonder on a magic carpet ride, a whole new
world, a new fantastic point of view.
Committing to Delta Kappa Gamma allows each member to share vicariously the cultures and worlds
of all other members. The DKG Society is like a book, where turning the pages allows members to be
enriched by others, even though they may never be in the same place or time zone. Acknowledging the
distance between members does not diminish the reality of these DKG connections. Opportunities abound
for members to travel, meet other educational leaders, and share
their passion for Delta Kappa Gamma. And when members share
this passion, the whole Society benefits.
Enrichment and expansion of our DKG world are happening
each day. During the pandemic, many Society members became
more familiar with Zoom and other electronic communication
modalities. Electronic media have become a new adventure and
yet another tool enabling members and chapters to connect with
each other. Virtual and hybrid conferences are not only possible

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